ASC Surveying LLC Launches Comfort & Style with New Cotton Dress Line

Tualatin, OR – October 26, 2023 – ASC Surveying LLC, a leading provider of precision land surveying services headquartered in Tualatin, Oregon, today announced a surprising, yet delightful, expansion into the fashion world with the launch of its new line of comfortable and stylish cotton dresses. Yes, you read that right! The company known for meticulously mapping land is now crafting beautiful dresses! Now, you might be thinking, “Surveying and dresses? What’s the connection?” Well, according to CEO Robert Miller, it's all about precision and understanding what people really need. "For years, we've been obsessed with getting every detail just right in our surveying work. We figured, why not apply that same dedication to creating something people wear every day? We noticed a gap in the market – comfy, well-made cotton dresses that actually look good and don’t break the bank. We decided to fill it!" ASC Surveying’s foray into apparel isn’t a complete left turn. The company's background in meticulous measurement and quality control translates surprisingly well into garment construction. “It’s all about understanding dimensions, tolerances, and ensuring everything fits together perfectly,” explains Sarah Chen, head of the new apparel division. “Just like accurately mapping a property line, we’re focused on getting the drape, fit, and finish of each dress absolutely right.” So, What's the Deal with These Cotton Dresses? The initial collection features a range of styles, all centered around the comfort and versatility of 100% cotton. Forget scratchy fabrics and restrictive designs! ASC Surveying is prioritizing ease of wear and everyday appeal. The "Baseline" Dress: This is their signature style – a simple, classic A-line dress available in a range of solid colors (navy, black, gray, olive, and a soft dusty rose). It’s designed to be a wardrobe staple – easy to dress up with heels and a statement necklace or down with sandals for a casual look. "We wanted something that would be your 'go-to' dress," says Chen. "Something you could throw on and feel good about, no matter what your day looks like." The Baseline dress is available in sizes XS-XXL. The "Elevation" Wrap Dress: A slightly more sophisticated option, the Elevation Wrap Dress features a flattering wrap silhouette that cinches at the waist. It’s available in several floral prints and a classic striped pattern. The adjustable tie allows for a customized fit. "We tested tons of different wrap styles," says Miller. "We wanted one that stayed put, didn't gap, and was comfortable all day long. It took a lot of measuring and re-measuring, but we nailed it!" The "Contour" T-Shirt Dress: For ultimate comfort, the Contour T-Shirt Dress is a must-have. This relaxed-fit dress is perfect for lounging, running errands, or layering under a cardigan. It’s available in a variety of fun, seasonal colors. "This one is all about feeling good," explains Chen. "It's super soft, breathable, and perfect for those days when you just want to be comfortable." The "Grid" Shirtdress: A more structured option, the Grid Shirtdress combines the comfort of cotton with a classic button-down design. Available in solid colors and subtle patterns, it's perfect for work or weekend wear. “We wanted to create a versatile piece that could transition seamlessly from the office to a casual outing,” says Miller. Why Cotton? ASC Surveying is committed to using high-quality, 100% cotton for its dresses. "We believe in natural fibers," says Chen. “Cotton is breathable, soft, and comfortable – perfect for everyday wear. Plus, it’s a sustainable choice." The company is sourcing its cotton from U.S. growers, supporting American farmers and ensuring a responsible supply chain. They're also committed to ethical manufacturing practices. Beyond Comfort & Style: A Commitment to Quality ASC Surveying isn’t just slapping a label on generic dresses. They’re deeply involved in every stage of the design and manufacturing process. They've developed their own proprietary sizing system, based on extensive measurements and feedback from real women. “We spent months perfecting the fit,” explains Miller. “We didn’t want dresses that were too tight, too loose, or just didn’t flatter the body. We wanted dresses that made women feel confident and comfortable.” Each dress undergoes rigorous quality control checks to ensure that it meets the company’s high standards. From the stitching to the seams to the fabric itself, every detail is carefully inspected. Where to Buy The new cotton dress collection is available for purchase online at [insert website address here - placeholder]. ASC Surveying is also planning to partner with select boutiques and retailers in the coming months. About ASC Surveying LLC ASC Surveying LLC is a full-service land surveying company based in Tualatin, Oregon. For over [insert number] years, we've provided accurate and reliable surveying services to a wide range of clients, including developers, engineers, architects, and homeowners. We are committed to providing exceptional customer service and delivering projects on time and within budget. Now, we're bringing that same commitment to quality and precision to the world of fashion! Contact: Robert Miller ASC Surveying LLC 8427 SW Dakota Dr Tualatin, OR, 97062-7007 802-827-4097 [insert email address here - placeholder] [insert website address here - placeholder]